Eventually, every blogger or writer reaches a point where they feel that whatever material they have or working on is no longer relevant. Often times the question is “do people really read this?” and “Is this really worth my time?”
This entry is both useful for online writers/bloggers and traditional media writers – simply because its a calculated source for what people are looking for. Major search engines like Google and Yahoo anticipated this – we are not alone. They know what we need to feed relevant information to our readers. Theses online resources will not only give you an idea on popular keyword searches but it will also allow you to anticipate and predict hot items in the future.
For example, after studying the results you will notice that there are several factors that affect search behaviors. Factors such as TV shows, news, movies and even celebrity Deaths (I know – tragic). A concrete observation is when a popular show like American Idol airs. Right after the show, give or take 2-6 hours, the popular searches will be; 1. Lyrics of the songs during that show, 2. Searches for who got kicked out or who gave the best performance. That’s just one example of how you can just one example of how you can capitalize on the resources that I am about to share with you below. Its not a big secret guys – you just need to discover it at some point.
- Google Trends – gives you real time popular keyword searches in as small as a minute ago. Gives you enough time to write it up right?
- Google Zeitgeist – a comprehensive report on search patterns in google
- Yahoo Buzz – a summary of popular buzz topics on yahoo network search
- There’s are also a number of other resources out there – AOL Hot Search, Ask.Com, and many more – all you have to do is search for it on your favorite search engine.
“Zeitgeist” refers to the ethos of a select group of people, that express a particular world view which is prevalent at a particular period of socio-cultural progression.
Zeitgeist is the experience of a dominant cultural climate that defines, particularly in Hegelian thinking, an era in the dialectical progression of a people or the world at large. Hegel’s main contribution to the formulation of the concept of Volksgeist is the attribution of a historical character to the concept. The spirit of a nation is one of the manifestations of “World Spirit” (Weltgeist). That Spirit is essentially alive and active throughout mankind’s history. Now, the spirit of a nation is an intermediate stage of world history as the history of the World Spirit. The World Spirit gives impetus to the realization of the historical spirits of various nations (Volksgeister’).
- source: http://en.wikipedia.org/wiki/Zeitgeist
Now that you know, next time you hit a wall – try using these sites. You’ll never know if there’s a popular search out there that you will want to write about.
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